About

TheLongPathtotheIntersection

Every role has been a step closer to leading where technology, sports, and innovation converge.

Cristina Berrocal Elu
Cristina Berrocal Elu

I'm a technologist, researcher, and innovation leader. I build teams and systems that turn complex challenges into real impact.

My career spans digital transformation, healthcare technology, sports management, and explainable AI research. Each domain taught me something fundamental about how technology can serve genuine human needs — and how it fails when we forget to listen to the people who use it.

Currently I'm CTO at Oniria Studios, Director of Innovation at RFEJYDA (Spanish Royal Federation of Judo), lecturer at Universidad San Jorge, and President of the Aragonese Judo Federation. My ongoing PhD research focuses on making AI transparent enough for professionals to trust.

Now I'm bringing all of this together — leading technology and innovation where sports management, AI, and institutional leadership converge.

Journey

How I Got Here

01 Foundation

Engineering & Creative Technology

Dual degrees in Computer Engineering and Video Game Design. Rigorous engineering plus user-centric creative thinking — the DNA for everything that followed.

02 Early Career

TennisDNA — CMO & CTO

Led marketing strategy and technology for a tennis school operating across 11 locations in Virginia, USA. First experience managing technology and brand at scale — and learning that systems only work when they serve the people using them.

03 IdoniaHealth

Frontend Tech Lead — Medical Imaging

Led the frontend team on a CDTI-funded medical imaging project. Built the interfaces that allowed clinical professionals to work with complex imaging data. Learned that great technology is invisible — users should focus on their work, not the tool.

04 PhD Research

Making AI Transparent (In Progress)

Ongoing PhD at Universidad San Jorge on explainable AI for biomechanical analysis. Researching how SHAP, LIME, and Grad-CAM can make ML models interpretable for professionals. Bridging machine intelligence and human judgment.

05 Now

Leading Across Three Worlds

CTO at Oniria Studios. Director of Innovation at RFEJYDA. University lecturer. Federation president. PhD candidate. All roles converging into a unique profile: a technology leader who builds teams, transforms institutions, and drives innovation where sports, technology, and leadership meet.

Toolkit

Technical
Expertise

01

AI & Machine Learning

  • Explainable AI — SHAP, LIME, Grad-CAM
  • Computer Vision & Medical Imaging
  • scikit-learn, Python ecosystem
  • Biomechanical Pattern Recognition
  • Data-driven decision systems
02

Engineering

  • Python (primary)
  • JavaScript / TypeScript
  • React, Next.js, Vue
  • SQL & Database Architecture
  • AWS, Azure, GCP
03

Sports & Domain

  • Sports Science & Biomechanics
  • Federation governance & management
  • Athlete performance systems
  • Healthcare AI & Medical Imaging
  • EU R&D Project Management
04

Languages

  • Spanish — Native
  • English — Professional (B2)
  • French — Basic / Learning
Collaboration

Interested in
working together?

Always open to new challenges in technology, sports innovation, and leadership.

Email Me